Hey! everyone I’m from Learnercity101.com and today I’m gonna share with you the difference between ranking on Google vs YouTube.
Has anyone ever told you that you can rank both on Google and YouTube and get double the amount of search traffic?
It’s not always double but it’s a lot more search traffic than you’re getting right now. Now starting today’s topic – the difference between ranking on Google vs YouTube!
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Point out the Five Difference Between Ranking on Google VS YouTube:
- SEO Factors
- Authority Building
- Link Building
- All about Engagement
- YouTube is easy to rank for and Google is hard
The First Difference Between Google vs YouTube: SEO Factors
The first difference for you is Google SEO takes a lot longer than YouTube SEO. Did you know on YouTube SEO?
That if you’re gonna rank you typically rank in the first 24 to 48 hours in which one a video does extremely well in the first day on YouTube.
It does well for the life of the video on Google, on the other hand, if you create a web page or you create a brand new website and you optimize it.
You’re not gonna get ranking on day one, you’re lucky if you get rankings in the first three to six months. It typically takes over a year before you see results.
So the big difference is YouTube’s first 24 hours determines how the videos gonna do in the long run with Google what happens in the first year determines how it’s gonna do in the long run.
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The Second Difference: Authority Building
The second difference I have for you is Authority. How many of you actually knew that both YouTube and Google look at authority.
If you knew that just leave a comment below with yes, but there’s a difference with Google the more authoritative your site.
Is the more you rank for everything YouTube is very similar but the difference is your authority in YouTube fluctuates month over month with Google.
If you build links you’ll continue to keep climbing and authority. Doesn’t always mean you’re gonna get more search traffic.
It just means overtime your every year. You should, in theory, do better with YouTube one month. You can have amazing authority indiscretion.
But the next month if you release seven videos and they’re all duds and no one likes them your authority drastically tanks.
And all your videos don’t do as well compared to what they were performing before. So with YouTube, you have to continually fight and keep that authority and redoing everything in which you have to keep creating new MA in content yet to keep creating amazing engagement without.
That your authority just keeps dying but with Google, it keeps going up as you build more links.
Third Difference: Link Building
The third difference between ranking on Google VS YouTube is – look at two totally different factors to really determine rankings.
Google looks out links the more websites that link to your website and the better off you’re gonna do. If you don’t know how to build links the first thing you want to do is.
Go find all the people that link to your competitors and ask them to link to you can use ahref. They have a tool or technically a trick is a tool.
But they have a feature more so within Atrix called link to intersect. You can put in your top three competitors and your domain.
And I’ll show you all the people that link to your top three competitors that don’t link to you. This is important.
Because if you reach out to a site that will be linked to one of your hundred competitors. It’s really hard to convince them to link to you.
But if you find a site that links to three of your major competitors. You know at that point, that they’re open to linking to you as well.
So you want to reach out to all the people that link to your competitors with YouTube or video search engine. It’s all about engagement.
It’s not about links the longer the watch time not just the watch time on your video, but all the other videos on YouTube in which.
If someone watches a video from your channel and then watches some other random person’s video that helps counters your video score.
So the more engagement you create on YouTube or video search engine. The better off you are that’s what you want to tell people to like a comment, share just like, I’m telling you to make sure you subscribe to this channel, like the videos, comment it all helps!
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Fourth Difference: All about Engagement
And similar to number three number – four is all about engagement both YouTube and Google or largest search engines love engagement.
But the engagement is different from Google. They’re looking at how many people perform a search quick over to your site and stay in quick Agra to other pages versus bouncing back and clicking the back bed and going to the next listing in Google.
If people stay on your site it tells Google that.
Hey! They may have found what they’re looking for with YouTube engagement isn’t measured by bouncing.
It measured by view time comments, likes, even dislikes! Yes, you may not want dislikes, but it still is engagement.
YouTube wants those kinds of signals versus Google wants people to stick around on your website and not hit the back button.
With YouTube, if someone watches your video and then they watch someone else’s video and then another random person’s video.
It still helps you with Google, if someone’s on your website bouncing back and goes to someone else’s site after that definitely doesn’t help you!
The Last and Five Difference: YouTube is Easy to Rank for And Google is Hard
And as for the last difference well YouTube is easy to rank for and Google is hard. In which anytime you create content or a site.
It’ll take you three six months a year and I know I’m giving you a lot of ranges with how long. It takes to get results on Google but that’s because some industries are more competitive than others.
But on YouTube, you can see results in the first 30 days. I kid you not, it’s wide open especially in the English market or even outside of the United States.
It really is wide open I know there are tons of videos on YouTube probably over a billion.
But trust me, it is wide open if you guys started leveraging YouTube. Right now I bet you if you were to create a brand new website and a brand new YouTube channel.
You’re more likely to get more search traffic from YouTube over the next two years then you are from your own website that’s it!
Article Reference: Neil Patel Video Blogs
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